Manika Gauri
Strategic Marketing Professional
6+ years scaling social media, crafting brand storytelling, and leading influencer campaigns. Proven ability to drive engagement and reach.
Skills
Brand & Campaign Strategy
Crafting compelling brand narratives and strategic campaign blueprints for maximum impact.
Affiliate & Influencer Marketing
Building high-ROI partnerships and driving engagement through strategic influencer collaborations.
Social Media Optimization & Analytics
Optimizing social presence and leveraging data for informed decision-making and growth.
Content Ideation & Scripting
Generating innovative content ideas and crafting engaging scripts for diverse platforms.
Video Content Strategy
Developing impactful video strategies to capture audience attention and drive conversions.
Celebrity Endorsement
Orchestrating successful celebrity partnerships to amplify brand visibility and credibility.
Work Experience
Manager - Content Commerce
Flipkart Internet Pvt. Ltd. Bengaluru
February 2025 - Present
- Drove revenue of ₹8CR MoM through strategic affiliate campaigns.
- Analyzed campaign performance, optimized conversion strategies.
- Scaled content commerce via high-ROI social campaigns.
Community Manager
House of Vaaree Pvt. Ltd. Bengaluru
December 2023 - January 2025
- Generated 10M+ Instagram reach via 30+ campaigns.
- Led "What Makes your Home, Home" with celebrities.
- Strategized #MummyApproved (5L+ conversions).
- Managed Instagram/Facebook communities, increasing visibility.
Influencer Marketing Manager
Moshi Moshi Bengaluru
July 2021 - November 2023
- Led ₹50L+ influencer campaigns for major brands.
- Executed multi-brand campaigns across social channels.
- Achieved 1M+ reach for Godrej via Instagram.
- Drove 10X food delivery sales growth.
- Built 10K+ UK/US fintech influencer database.
Founding Member
Social Dukan Startup New Delhi
December 2018 - June 2021
- Facilitated brand sponsorships for college fests.
- Analyzed campaign performance, optimized conversion strategies.
Get in Touch
Have a project in mind or just want to connect? Feel free to reach out!